A man in a VR headset touching floating holographic data panels and a glowing network

TurningCOMPLEXITYinto CLARITY.

Vikas RajputProduct Design Leader

Over 25+ years, I’ve partnered with organizations to turn ambitious ideas into experiences people understand, use, and value — leading design from the first question to the final product.

A translucent human head reaching toward floating interface screens and a glowing neural network

Imaginingwhat’s next.RememberingWho it’s for.

Vikas RajputProduct Design Leader

Over 25+ years, I’ve partnered with organizations to turn ambitious ideas into experiences people understand, use, and value — leading design from the first question to the final product.

Discover my work

Clients & Partners

“Vikas is a knowledgeable, hardworking, and collaborative design leader. At EMC, his strong UX expertise and creative thinking elevated our projects. A self-starter and quick learner, he consistently delivers under pressure, combining technical depth, creativity, and teamwork to create impact.”

Ram Palagummi

Principle Solutions Architect, EMC

01 Ram Palagummi

“Vikas is a versatile design and product leader who connects strategic vision with execution. His deep UX expertise, innovative thinking, and strong delivery skills consistently turn complex ideas into market-ready experiences. Creative, collaborative, and dependable, he is a trusted partner.”

Mel Wong

Director Technology, Framers Insurance

02 Mel Wong

“Working with Vikas on a deadline-driven, budget-sensitive project was a privilege. He quickly understood our brand strategy and creative guidelines, delivering thoughtful, user-focused insights. His professionalism, adaptability, and strong work ethic make him a valuable UX/UI partner.”

Jerome Schmitt

Experience Strategy

03 Jerome Schmitt

“Vikas and his team have excelled in their work with us. Vikas eclipsed the role of vendor and is a effective and reliable business partner.”

Frank Thurman

Senior Vice President, Enterprise Holdings

04 Frank Thurman

“Vikas is a creative, forward-thinking designer who consistently brings innovative thinking to every project. At GlobalLogic, his strong UX expertise and fresh perspective added significant value to his work. Diligent and insightful, he consistently elevates both quality and impact.”

Avneesh Bhatnagar

Director, Product Management, GlobalLogic

05 Avneesh Bhatnagar

“Vikas is a smart and efficient manager that is able to quickly identify risks and determine solutions. He understand how to motivate individuals to achieve their potential and realize project goals. I would be fortunate to have him on my team!”

Les Lukacs, CSM, PMP

Oregon State Lottery

06 Les Lukacs, CSM, PMP

“Vikas was instrumental in shaping the UI/UX experience for a key digital innovation initiative. His leadership accelerated the formation of a new team and brought a fresh perspective grounded in broad experience. A sharp, collaborative leader with an exceptional can-do attitude.”

Ashok Ramakrishnan

Chief Enterprise Architect, Finastra

07 Ashok Ramakrishnan

Finastra

Shaped clearer financial workflows through focused product direction and UX systems.

Citibank

Advanced transaction clarity and user flow efficiency across key banking touchpoints.

PSEG

Strengthened service navigation and task clarity through targeted UI and UX refinement.

Toyota Financial

Improved customer task flow and information clarity across public-facing digital surfaces.

Liberty Mutual

Streamlined call-center interactions by tightening workflow logic and user guidance.

Sales Lead+

From app overload to a single, outcome-driven platform for District Sales Leaders.

Toyota Smart Path

Simplified online vehicle shopping through a clearer path-to-purchase experience.

Our FAQ’s

Here are answers to some of the most common questions.

A Product Design Director leads the strategic vision, design quality, and execution of a company’s product design function. They connect business strategy, customer needs, technology, and design to create products that are both meaningful for users and valuable to the business.Beyond overseeing designers, a Product Design Director builds high-performing teams, establishes design systems and processes, influences product strategy, and partners with senior executives and cross-functional leaders to drive innovation, adoption, customer satisfaction, and business growth.In large organizations, the role often serves as the bridge between hands-on product design leadership and executive decision-making—ensuring that design is treated not just as a delivery function, but as a strategic business capability.
A UX Design Leader sets vision, mentors teams, and aligns design with business strategy, while a UX Designer executes specific product flows and screens.
Vikas Rajput is a Product Design Director and UX Design Leader with 25+ years of experience shaping digital products for companies like Citibank, Toyota, Finastra, and PepsiCo.
He specializes in banking and financial services, enterprise SaaS, energy/utilities, and FMCG sales platforms.