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About Me

Hi, I'm Vikas Rajput

UX & Product Design Leader — helping companies turn their product vision into reality

Every great product starts as an idea in someone’s head. My job is to turn that idea into something people actually want to use, and to keep using.

For over 25 years, I’ve worked as a UX and Product Design Leader, helping global brands shape digital products from the very first sketch to the final launch. My work sits at the meeting point of UX strategy, design systems, product innovation and design thinking. I’ve learned that the best products aren’t designed by guessing. They’re built by listening closely to users, asking better questions, and making every design decision count.

I began my career in 2000 as a UX designer, building websites from concept to deployment. Since then, I’ve grown into leading large design teams and directing experience strategy for multibillion-dollar product portfolios. Along the way, I never stopped caring about the craft. I combine a strong eye for visual design with a solid understanding of front-end development and user-centred design. That means the products I help create look good and work smoothly in the real world, for the real people using them.
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My Highlights
Design that starts with people and ends with results

I lead end-to-end UX strategy, design operations and human-centered product innovation across SaaS, banking and consumer finance, insurance, FMCG, Automotive, Datawarehousing, energy and enterprise platforms. Whether a company needs a clear design vision, a scalable design system, or a team that can deliver at pace, I help bring all the pieces together. The result is experiences that stay consistent, accessible and meaningful across web and mobile.

Trusted by brands people know

Over the years, I’ve had the privilege of helping some of the world’s most respected companies build and grow their digital products, including PepsiCo, Toyota, Chrysler, American Express, Citibank, U.S. Bank, Finastra, MetLife, Farmers Insurance, Nokia, Motorola, Entergy, PSEG, National Geographic and Empyra, among many others. Each one taught me something new about users, industries, and what it really takes to make a product succeed.

Years in UX & Product Design
25 +
Service Success Track Record
100 %
Multi-National Clients
1 25 +
International Award Winning Designs
7 +
My Experience
From designing websites to leading design at global scale

My journey has taken me through some of the most respected technology and consumer companies in the world: Talent Kindle, PepsiCo, Tata Consultancy Services, Cognizant, Wipro, GlobalLogic, Pre-Emptive Systems and Iris Software. Every role added a new layer, from hands-on design and usability research to team leadership and enterprise-wide UX strategy.

Today, as a Product Design Leader, I bring all of that experience to one simple goal: helping companies build products their users love and their business can grow on.

Product Design Leader

Leads strategic design for a WIOA-based organization, shaping workforce solutions, driving end-to-end product design, facilitating design-thinking, mentoring teams, aligning stakeholders, and guiding research-driven decisions.

  • 2024–Present

Product Design Leader | Mentor | Advisor

Directed UX strategy for a multibillion-dollar application portfolio; led a team of 25; strengthened research, design systems, innovation, cross-functional alignment, and delivery; improved experience quality across D2C, B2B, and enterprise products.

  • 2022–2024

Associate Director of User Experience

Led UX research, testing, design standards, reusable libraries, and strategic workshops; partnered with product leadership on vision, validated features through research, and contributed to major digital transformations for global clients.

  • 2015–2022

Project Manager – User Experience

Managed design strategy, research, pre-sales, and product development; delivered multi-platform UX solutions; led 40+ team members and supported major clients with strategic digital experience programs.

  • 2013–2015

Usability Consultant

Executed UX research, usability testing, IA, and multi-platform solutions for global clients; strengthened digital experience strategies and supported enterprise-wide design consistency.

  • 2008–2011

Senior Lead UX Consultant

Led an 8-member UI/UX team; delivered high-quality specifications for complex products; built IA, wireframes, design frameworks, and improved internal processes and productivity.

  • 2006–2008

Senior User Experience Designer

Handled multiple concurrent projects; delivered high-fidelity prototypes, UX research, usability goals, UI design, and interactive presentations for web/desktop products.

  • 2002–2006

UX Designer

Designed websites from concept to deployment; created interactive presentations; maintained and enhanced digital experiences for multiple clients.

  • 2000–2002
Education
Jul 2022

The University of Texas at Austin

Postgraduate Degree, Artificial Intelligence for Leaders

Nov 2021

Harvard Business School

Disruptive Strategy, Industrial and Organizational Psychology

Dec 2018

Massachusetts Institute of Technology

Product Innovation Certificate, Innovation and Design Thinking — Leadership Program

Aug 2007

Ohio University

CUA, Certified Usability Analyst

July 1997

Mahatma Jyotiba Phule Rohilkhand University

Bachelor of Arts, English Language and Economics

Our FAQ’s

Here are answers to some of the most common questions.

25+ years in UX design and product leadership, spanning roles from UX Designer to Product Design Leader across companies like TCS, Cognizant, Wipro, and GlobalLogic.
Both are senior design-leadership titles he has held; 'Head of Product Design' typically emphasizes product-line ownership, while 'VP of Design' reflects broader organizational design leadership.
Over 25 years, spanning UX Designer, Senior Lead UX Consultant, Usability Consultant, and Product Design Leader roles.
PepsiCo, Empyra, Toyota, Chrysler, American Express, Citibank, US Bank, Finastra, MetLife, Farmers Insurance, Nokia, Motorola, Entergy, PSEG, and National Geographic.
A postgraduate AI-for-Leaders degree from UT Austin, executive programs at Harvard Business School and MIT, and a Certified Usability Analyst (CUA) credential from Ohio University.
Work with Vikas

Need a Product Design Leader Who Turns Complexity into Clarity?

25+ years leading product design for banking, insurance, energy and SaaS teams. Tell me what you are building and where it is stuck.

Book a Discovery Call Email Vikas

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